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For Immediate Release 31 May 2007 Singapore. Hong Kong “Drive via an alternate route when there is a traffic jam !” Asian’s First Real Time Traffic GPS Navigation - MapKingTM Singapore (Booth 1751, “The PC Show 2007”, SunTec City, Singapore, 31 May to 3 June, 2007) |
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The first “Real Time Traffic GPS Navigation” beta solution is
launched by MapKingTM in Singapore. It is the first in Singapore and
the first among Asian countries. This is another remarkable
achievement of Singapore and MapKing.
The “MapKing - Real Time Traffic GPS Navigation Singapore” runs on
Windows Mobile 5/6 Pocket PC phone devices equipped with 3G or GPRS
wireless connection. Streamed from the intelligent transport system
of Land Transport Authority (“LTA”), Singapore, MapKing’s real time
traffic server dispatches traffic speed data to each device
connected wirelessly on the road. At present, the data is updated
every 5 minutes and the first generation covers highways and major
roads. The beta version for expressways exhibits at booth 1751, “The
PC Show 2007”, SunTec City, Singapore from 31 May to 3 June.
End users are allowed to select their lowest acceptable real time
traffic flow speed, e.g., driver can set to re-route to an alternate
route when the highway traffic flow speed is lower than 30km/hr. The
beta software is now available for testing by major industrial
partners.
Real time traffic information is a major component of an Intelligent
Transport System which usually comprises of other components like
traffic information broadcasting, traffic camera video streaming,
rapid response for emergency services, computerized signaling and
traffic flow management etc.
CEO Stanley Wing-fai Ng is very delighted and proud of the launch.
He mentioned that the launch of “MapKing - Real Time Traffic GPS
Navigation Singapore” was the result of a successful public -
private partnership in technological development. With support from
LTA, Green Dot (government data hosting and distributor), a team of
engineers from MapKing’s headquarters and MapKing (Singapore) Pte
Ltd successfully deployed the service efficiently. Stanley foresees
that navigation with real time traffic information will be the core
value of the next generation of car navigation. MapKing plans to
expand the real time traffic services to other Asian countries in
the coming years. Simon Goh, Director of MapKing (Singapore) Pte Ltd
treasures the partnership with MapKing in providing high technology
services to Singapore. Simon has been active in the navigation and
GPS sector introducing different GPS and navigation solutions to the
country for a few years. “In the beginning, we used a Bluetooth GPS
paired to a PDA. Now we have advanced to the next generation ahead
of other Asian countries.” Simon said.
The public launch of “MapKing - Real Time Traffic GPS Navigation
Singapore” is anticipated in next quarter. The service will be
rolled out on a service fee model and existing MapKing users will
enjoy an upgrade discount.
MapKingTM
is a detailed versatile digital map collection covering
more than 60 major cities in Pan-Asia region. It is multilingual,
cross platform and supports GPS navigation devices and is designed
for Pocket PC, Smartphone and PC. The company MapAsia.com also
provides comprehensive GIS/GPS product and services including
ChinaInfo Map (www.chinainfomap.com) and Fleet management system. Navigation map software MapKingTM has been nominated for the “Best Software Award 2006”—Travel and Travel Tools Category in Pcoket PC and Smartphone category respectively. The award is organized by the Smartphone and Pocket PC Magazine in USA.
MapKingTM is a registered product of MapAsia.com, which is fully owned and operated by City Country Consultancy Limited. Please visit www.mapking.com for details.
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All Rights reserved 2007. MapKing, MapAsia.com Email: mapsale@mapasia.com, support@mapasia.com Phone: 852-2740 9680 - City Country Consultancy Limited, Hong Kong
Phone: 65-6837
1582 - MapKing (Singapore) Pte Ltd, 42
Horne Road, Singapore, 209066 |
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